TIME: To Keep Willpower from Flagging, Remember the F-Word: ‘Fun’
October 22, 2010 by Shannon
October 22nd 2010. Exercising self-control isn’t fun. If you’re dieting, for instance, you may easily resist the blueberry muffin at that impossibly aromatic bakeshop you pass by in the morning. You may then have lunch with your friends but just order a small salad (sans creamy dressing, of course). But at some point later in...
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